Monday, January 13, 2014
Manchester United Football Club | Man Utd Football Team | Man United FC | Manchester United News | Manchester United News Now | Manchester United Latest News | Latest Manchester United News | Manchester United Signs deal Partner With Aperol | Manchester United announce Sponsorship | Man Utd Sponsorship | Aperol official global spirits partner | Season 2013-2014
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| Manchester United announce Aperol deal |
Manchester United Sponsorship | Manchester United announce Aperol deal | Official Global Spirits Partner | Manchester United New Sponsorship | 2013-2014
Manchester United has announced a multi-season sponsorship agreement with international spirits brand Aperol, to become the club’s official global spirits partner.
The deal, which runs until the end of the 2016/2017 season, will see Aperol branding visible during all domestic games at Old Trafford, as well official club publications, MUTV and the official website. The partnership will also see the signature drink, Aperol Spritz, available in the stadium’s hospitality areas.
Manchester United's group managing director, Richard Arnold, said: “We are delighted to welcome Aperol as Manchester United’s new global sprits partner. Like Manchester United, Aperol is an ambitious organisation and we have been impressed by their innovative approach to developing the brand on an international stage.
“Aperol is a brand that embodies success, celebration and sociability. The natural fit between the two brands makes the partnership one that will benefit both parties.”
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